The story of We Can

We Can was founded on 27 May 2020 by Jeroen de Wever and Bulent Candan. The name says it plainly: WE-CAN joins their surnames, WEver and CANdan. They had both seen the same thing up close, organisations struggling to navigate an evolving landscape of marketing tools and losing time and money in the process, and set out to build a partner that helps them get real value from marketing technology. From day one the balance between technology and people has been central: people, process, and platform.

Since then, we've evolved into a team of experienced marketers and developers passionate about helping our clients succeed. Specialising in marketing resource management, product information management, digital asset management, loyalty programs, and marketing automation, we're committed to remaining at the forefront of new marketing technologies.

The We Can office building
We built We Can on one belief: the best results happen when people genuinely care.
Our values

What we stand for

People first

We invest in relationships, with our clients, their teams, and the people we work alongside. Technology succeeds when people are ready for it.

Partnership over transaction

We are your implementation partner, not a vendor. We share accountability for outcomes, from the first meeting through to long-term results.

Expertise, not altitude

Our experience speaks for itself. We do not need layers of management to sound credible. You work with the people who actually do the work.

The We Can team around the meeting table at the Rotterdam office

How We Can helps businesses achieve success

Meet We Can! We're here specifically for you, those seeking expertise and support to make your business flourish. We handle tasks so you can focus on what truly matters. Whether it's implementing advanced marketing software, optimising your marketing campaigns, managing customer relationships, or establishing powerful loyalty programs, we have the expertise and experience to succeed. Understanding the value of your time, we strive to provide efficient solutions aligned with your goals. Furthermore, our services can give your business a competitive edge and enhance your market status. Contact us today, and let us support your growth and success!

Member · Partner · Ambassador

Member

IMA Europe, Incentive Marketing Association

We Can is a member of IMA Europe, the European branch of the Incentive Marketing Association, which keeps our loyalty advice current and market-informed.

Partner

Marketing Automation
Masters

We Can is a partner in Marketing Automation Masters, the platform where CMO and CFO leaders align on profitable, sustainable growth.

Ambassador

Hjelte Racing

We Can is a proud ambassador of Hjelte Racing, backing the young Dutch-Danish endurance driver Hjelte Hoffner on his climb through international motorsport.

We Can, your MarTech agency

Let's talk about your project.

Contact us